Online Marketing Manager (m/w/d)

We offer you

    Fair working conditions are a matter close to our hearts. Our cooperation is based on trust, not only with regard to working hours, but also in our dealings with each other. Feedback is not an empty phrase for us, but is openly practised. You don’t have much experience with that yet? You’ll learn quickly, I promise. And if you need to relax after a feedback session: we have massages once a week and also offer membership at Hansefit.
    We discover new horizons – and still always look left and right. After all, we at Traum-Ferienwohnungen are a brilliant team: we stick together, are there for each other, accept each other just as we are. Short trousers? Cropped top? Barefoot? Come as you are! We want you to feel comfortable. During working hours. And afterwards, too: At our regular team events we toast successes, make friends and have fun together.
    We are at home all over the world. In order to find and arrange perfect holiday locations, we think around corners, travel across borders, leave the comfort zone. But of course you can still work from your sofa, because home office and remote work are simply a part of it for us. With us, you create your own work-life balance. We provide you with everything you need: mobile work equipment to create your dream workplace. Budgets to visit us in Bremen. And: a lot of trust.
    Have we always done it this way? Then it’s high time to rethink! We live change. And we love change. Our work culture is definitely more start-up than classic company. But hey, we’re still conservative where we need to be: With the global player OYO at our side, we offer financial security, individual training opportunities and focus on long-term cooperation. Love to travel? Come to stay.

We do
With ♥.
When you think of your new job, do you think of holidays first?
Welcome to Traum-Ferienwohnungen!
For over 20 years we have been bringing hosts and holiday guests together – and creating personal connections: As one of the largest providers of holiday accommodation, we find and arrange locations that feel like home.
We are colleagues, friends, enthusiasts. We are doers. And visionaries! More than 120 people from 20 different countries join us and do: Holidays. We work very dynamically, constantly reinventing ourselves, daring to think differently – in the office, at home or remotely at our favourite places. Flexible like in a start-up, but with the security of having a successful global player at our side through OYO.
Together we create moments that really matter! And you can support us with your strengths, your talents and your personality. We are looking for a new team member for the advertised positions starting as soon as possible.
Join us on our journey! We look forward to getting to know you.

If you live in the beautiful city of Bremen or are thinking of moving here, we’d love to meet you! But Hamburg, Berlin, Amsterdam or the city of your choice that brings you close enough to Bremen to regularly attend team meetings and events are also a possibility to become part of the team through our flexible remote working option. 

What you'll do here...

  • You are responsible for the planning, development and implementation of measures for our online marketing mix 
  • You conceptualise and manage online marketing campaigns and measure their success using appropriate KPIs
  • You are responsible for regular customer surveys and interviews in order to continuously optimise our recommendation marketing
  • Our home owner magazine is in your hands, which includes project management as well as further development
  • You will analyse the digital measures using Google Analytics and other tools and continuously develop them further
  • In addition, you will support the conception and implementation of newsletters for our home owners 
  • With your marketing point of view, you will support the maintenance of our landing pages and regularly provide new content and images
  • You will also be responsible for the further development of our affiliate marketing and advertorials
The "Where to" is set, the "How" is up to you. With the focus on a target group there are no limits to your creativity.

... and what you're bringing in return

  • You have a degree (in business administration, media or communication sciences, media or business informatics, marketing) or comparable training
  • You have an affinity for numbers and good analytical skills
  • You have already been working in the field of online marketing for several years
  • You have experience in working with a CMS system (WordPress preferred) 
  • You have knowledge of common customer engagement platforms, preferably Emarsys
  • You are familiar with tools such as SurveyMonkey and Hotjar and are proficient in their use
  • You have a general understanding of the product and are able to communicate and agree on technical requirements
  • In addition to a creative mind, you also know how to coordinate and manage your various projects in demanding phases 
  • You enjoy working in a flexible environment and collaborating with different teams
  • You find it easy to adapt to your counterpart in communication and you believe that the best results are achieved together as a team
  • Oral and written communication in German and English is no problem for you

Sounds good?

Sounds good? Then we are looking forward to your application and learning why you should be part of our team. Just so you know, we are more interested in you, than a picture-perfect CV. What motivates you and why do you want to start at Traum Ferienwohnungen? We are looking forward to meeting you. Please send your documents with your salary expectations and your earliest possible date of entry. 

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